Google Forbids Reselling and Borrowing Google Glass

A number of people who got the chance to own an early edition Google Glass were surprised to find out that Google would brick the $1,500 computer eyewear of anyone found to be reselling or even loaning out the gadget.

Apparently they did not read the fine print on Google’s terms of service on this limited-edition Google Glass: “You may not resell, loan, transfer, or give your device to any other person. If you resell, loan, transfer, or give your device to any other person without Google’s authorization, Google reserves the right to deactivate the device, and neither you nor the unauthorized person using the device will be entitled to any refund, product support, or product warranty.”

Google would know if a person’s Google Glass was transferred to another person because each eyewear is registered under the buyer’s Google account.

Google recently launched its Google Glass Explorers program, which handpicked a few lucky individuals who tweeted with the hashtag #IfIHadGlassAnd, giving them the opportunity to shell out $1,500 to own the Explorer edition of the computer eyewear.

One of the program’s participants, who goes by the name “Ed,” attempted to auction his Google Glass on eBay. He only realized that has was not allowed to sell his Google Glass through the Glass Explorers Google+ group, prompting him to halt the auction, which ballooned to more than $90,000.

Neither Google nor eBay had contacted him about the auction and Ed hopes Google would not hold it against him for trying to sell the device.

The terms of service sound Draconian, but this seems to be the future of consumer electronics, where companies retain control of their devices even after the consumers have purchased them. Whether or not Google Glass’ TOS is unlawful remains debatable, but a recent court ruling indicates that Google is not doing anything wrong.

The case involved a man attempting to auction Autodesk software on eBay. Autodesk prevailed in the lawsuit, as the appeals court pointed out that its contract with customers include a section that forbids them from reselling the software.

Source: Wired

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