Philips Cinema 21:9 LCD TV

Philips Cinema

Philips reached new heights with the world’s first cinema-proportioned LCD TV.

Philips’ Cinema 21:9 allows you to enjoy movies as you would in a theater. The Cinema LCD TV offers the most engaging home movie-viewing experience.

Since movies are displayed in the 21:9 aspect ratio in cinemas, Philips offers you to have that experience in the comfort of your own home. You’ll never have to experience watching movies with letterboxing or not see the full scope of an original movie shot again.

The New Philips Cinema LCD TV let’s you enjoy your favorite movies and shows on its 56" Full HD screen.


The Philips Cinema 21:9 comes equipped with Philips’ powerful (2009) Perfect Pixel HD processing engine (500 million pixels per second processing power and 2,250 trillion vivid colors).

Naturally, the new Cinema 21:9 features a Full HD 2560x1080p screen with 8.3 million pixels for super clear and razor sharp images.

Completing the image package is Philips’ unique Ambilight Spectra Technology which enlarges the screen by projecting light from the back of the screen to the wall behind it, thus enhancing viewing even more.

Of course, Philips’ Cinema LCD TV has regular functions such as broadcast TV, gaming and DVDs – which, thanks to Philips’ outstanding auto-formatting technology, can be resized to fit the screen.

Fastest LCD ever

Philips’ Cinema TV has a refresh time of 1ms, which is important in showing even the fastest actions on-screen as life-like as possible – which is made possible by its 200Hz Clear LCD.

Plus, is Perfect Contrast feature enhances contrast levels to present you with an 80,000:1 dynamic contrast ratio.

Its Perfect Action further enhances image quality, omitting the judder present in other LCD TVs while making sure objects on screen move naturally.

Net TV

This is probably the best feature of the Cinema 21:9 LCD TV – the Net TV. This feature allows for a quick internet access to vast array of sites from a start page on the TV screen. According to the Press Release, "The Net TV feature has dedicated and tailored websites from European partners that include brand names such as YouTube, eBay, TomTom, Meteo Group, Netlog, Funspot and MyAlbum plus a range of local partners offering the most popular websites per country." . No more set-top boxes or subscriptions. All this at the touch of a button (on the TV’s remote control Cinema 21:9’s Net TV adjusts the internet content to fit its top-of-the-line LCD screen.


HDMI gadget users will be pleased to know that Cinema 21:9 has "versatile connectivity options", with 5 HDM and Wi-Fi connectivity.


Philips’ Cinema 21:9 comes with a specially designed wall mount for easy hanging against a wall and create the best cinematic viewing experience ever – now possible do right inside your home.

Pricing and availability

Also according to the press release, the Cinema 21:9 LCD TV will be available in Spring 2009 in selected European countries.

Image source: Philips

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